I Am Legend is a 2007 post-apocalyptic science fiction film directed by Francis Lawrence and starring Will Smith. It is the third feature film adaptation of Richard Matheson's 1954 novel of the same name, following 1964's The Last Man on Earth and 1971's The Omega Man.Smith plays virologist Robert Neville, who is immune to a vicious man-made virus originally created to cure cancer. He works to create a cure while living in Manhattan in 2012, a city inhabited by animalistic victims of the virus.

Warner Bros. began developing I Am Legend in 1994, and various actors and directors were attached to the project, though production was delayed due to budgetary concerns related to the script. Production began in 2006 in New York City, filming mainly on location in the city, including a $5 million scene at the Brooklyn Bridge, the most expensive scene ever filmed in the city at the time. Warner Bros. launched a tie-in comic and an online multiplayer game on Second Life as part of its marketing campaign. I Am Legend was released on December 14, 2007 in the United States. It opened to the largest ever box office for a non-Christmas film released in the U.S. in December. The film's commercial success "cemented [Smith's] standing as the number one box office draw in Hollywood."

Cast
* Will Smith - Robert Neville
* Emma Thompson - Dr. Krippen
* Alice Braga - Anna
* Charlie Tahan - Ethan
* Salli Richardson - Zoe Neville
* Abbey and Kona - Sam the Dog
* Dash Mihok - Infected Alpha Male
* Joanna Numata - Infected Alpha Female
* Pat Fraley - President (voice)
* Mike Patton - Creature Vocal Effects

I Am Legend was originally slated for a November 21, 2007 release in the United States and Canada,[40] but was delayed to December 14, 2007.The film opened on December 26, 2007 in the United Kingdom,and the Republic of Ireland having been originally scheduled for January 4, 2008.

In December 2007, China banned the release of American films in the country,which is believed to have delayed the release of I Am Legend. Will Smith spoke to the chairman of China Film Group about securing a release date, later explaining, "We struggled very, very hard to try to get it to work out, but there are only a certain amount of foreign films that are allowed in."

A tie-in comic from DC Comics and Vertigo Comics has been created, I Am Legend: Awakening.The project draws upon collaboration from Bill Sienkiewicz, screenwriter Mark Protosevich, and author Orson Scott Card. The son of the original book's author, Richard Christian Matheson, also collaborated on the project. The project will advance from the comic to an online format in which animated featurettes (created by the team from Broken Saints) will be shown on the official website.

In October 2007, Warner Bros. Pictures in conjunction with the Electric Sheep Company launched the online multiplayer game I Am Legend: Survival in the virtual world Second Life. The game is the largest launched in the virtual world in support of a film release, permitting people to play against each other as the infected or the uninfected across a replicated 60 acres (240,000 m2) of New York City.The studio also hired the ad agency Crew Creative to develop a website that would be specifically viewable on the iPhone.

I Am Legend grossed $77,211,321 on its opening weekend in 3,606 theaters, averaging $21,412 per venue, and placing it at the top of the box office. This set a record for highest grossing opening for a film for the month of December.[48] As of May 11, 2008, the film has grossed $256,393,010 in North America and $584,015,483 worldwide.The film was the 6th highest grossing movie of 2007 in North America, and as of July 2008 stands among the top 50 all-time highest grossing films both domestically and worldwide.

WEBSITE : http://iamlegend.warnerbros.com/